About Us

Wisdom (DingXiangWeiZhi) marketing & consultancy is a leading independent China Market Research & Strategy house. Our business is to provide marketing and commercial intelligence that ensures you make smarter decisions than your competitors.

Wisdom (DingXiangWeiZhi) was found in 1998 on the principle that researcher should deliver insight, and not just data, to their clients. Since that time we have worked with numbers of Chinese and world top companies to deliver pragmatic, forward-thinking advice on today's business and marketing issues. We believe that the purpose of all research should be ultimately focused on improving business performance, and we acknowledge this in the design, collection and analysis of research programs.

Wisdom (DingXiangWeiZhi) specializes in offering the full range of qualitative and quantitative research service to our clients. Throughout the years, we have developed a foundation in new product development, branding, consumer usage and attitude, pre and post campaign launch, advertising tracking study and employee satisfaction measures etc.